May 29 2010
President Obama held a much anticipated press conference this week to deal with the unprecedented environmental crisis created by the collapsed oil rig in the Gulf of Mexico. During the press conference the President did a laudable job of explaining all the steps his Administration has taken and is taking to deal with and mitigate [...]
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May 27 2010
I am not terribly interested in “American Idol” as a show. But, it does fascinate me as a cultural (and thus marketing and media) phenomenon. Which is why this past season portends bad things for Idol and its dominant TV franchise.
I only watched one show this season. In the two seasons before that, I think [...]
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May 01 2010
Ah, it’s May 2010 and the sun is shining in the San Francisco Bay Area. All is right with the world? Well, yes and no. To wit:
Drill Baby Drill? – There goes that Republican catchphrase. Just as the oil companies are reaping gargantuan profits again (and the rest of us are paying much higher gas [...]
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Apr 23 2010
Interesting historical milestone today: Ad Age reports that the historic marketing fiasco, the introduction of New Coke and the brief killing of Original Coke, turned 25 today!
Can you believe that happened 25 years ago? Feels like yesterday.
The brilliant “mastermind” behind that fiasco was Coca Cola’s marketing chief, Sergio Zyman (the infamous “AyaCola”). Zyman went on [...]
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Apr 22 2010
I have been thinking for a long time that privacy is literally a ticking time bomb for the web and all the companies using it (which is essentially everyone).
As I have written on this blog many times, too many organizations (especially web-based companies) play fast and loose with privacy issues online. That hurts their brands [...]
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